Steven Robinson

Digital Media Specialist:
Designer. Developer.
eCommerce Administrator. Email Marketer.
Photo/Video/Audio Editor. Project Manager.

About me

Steven (Steve) Robinson

Digital Media Specialist: Web Designer, Web Developer, eCommerce Administrator, Email Marketing Guru, Project Manager, and more...

I am a digital media specialist with over 20 years of work experience in the field of web site and software development, e-commerce administration, email marketing, graphics & video editing, technical writing, QA/UA testing, and personnel training; along with a thorough knowledge of many of the most current development, design, project and content management tools for the execution of the duties associated with this role.

I am also a photographer; I specialize in capturing and editing images of products, architecture, wildlife and landscapes.

View Resume in PDF format
Photo by Steve Robinson

EXPERIENCE

My resume

Below is a brief history of my work experience. References available upon request.

Work Experience

Oct '21 -
Present

Email Marketing Developer @ Polaris Industries, Inc.

October '21 - Present: 1 year contract role

My responsibilities at Polaris include:

  • Email Marketing
    • On a daily basis I code highly dynamic responsive email messages for many of the Polaris brands. Each email message is coded in HTML, CSS, and with the Liquid scripting language for use in their legacy email marketing platform - Drip.com. I also code dynamic content with AMPScript, as the team migrates to the Salesforce Marketing Cloud platform.
  • All email projects are tested across multiple email clients by way of Email on Acid.
  • Project management is maintained via Jira.
  • I use Photoshop on a daily basis for all related image editing, exporting to JPG and PNG file formats, creating animated GIF images, etc.

The above responsibilities and others entail daily use of applications such as those of the Adobe Creative Cloud Suite (Photoshop, Dreamweaver, XD, Acrobat, etc.), Email on Acid, Jira, Microsoft Office (MS Word, Excel, PowerPoint, etc.), SharePoint, Salesforce, and others. Skills involved on a daily basis: CSS/CSS3, HTML/HTML5, the Liquid scripting language, AMPScript, Responsive development, Image Editing, and more.

May '19 -
Aug '21

Marketing Web & Email Developer @ Alliant Insurance Services, Inc.

May '19 - August '21: 2 Years, 3 Months

My responsibilities as a member of the Marketing and Corporate Communications team at Alliant included:

  • Web Development
    • I updated various web sites in a variety of CMS platforms; SharePoint ECM, Umbraco, Wix, and WordPress
  • Email Marketing
    • On a daily basis I coded responsive email messages and landing pages, configured campaigns/forms/segments/custom objects/shared lists, managed image and file assets, and compiled analysis reports
  • QA testing of all web- and email-related development assets

The above responsibilities and others entailed daily use of applications such as those of the Adobe Creative Cloud Suite (Photoshop, Dreamweaver, etc.), Litmus, Oracle Eloqua, Oracle Business Intelligence, Asana, Microsoft Office (MS Word, Excel, PowerPoint, etc.), SharePoint, Salesforce, and others. Skills involved on a daily basis: Bootstrap, CSS/CSS3, HTML/HTML5, Javascript/JQuery, Responsive development, Graphic & Web Design, UI Design.

Jan. '16 -
Feb. '19

eCommerce Configuration Management Lead @ Arbonne, Intl.

Jan. '16 - Feb. '19: 3 Years 1 Month

My responsibilities at Arbonne International included:

  • Management of personnel
    • I managed the team responsible for all eCommerce configuration
  • eCommerce administration by way of Prowess software
    • Add/Edit product details; localized translations, pricing, taxation, discount plans, incentives, etc. for global markets
    • Image asset management
    • Order type configuration
    • Shipping Gateway configuration
    • Discount Plan configuration
  • WalkMe Development
  • Quality Assurance/User Acceptance testing
  • Issue and request management
  • Analytics
  • Project management and collaboration
  • Documentation of processes, functionality, and business requirements
  • Personnel training
  • 3D Design & 3D Printing

The above responsibilities and others entailed daily use of applications such as Adobe Creative Cloud Suite, Microsoft SQL Server Management Studio, Microsoft Visual Studio, Microsoft Office (MS Word, Excel, PowerPoint, etc.), JIRA, Basecamp, and others.

Development platforms: Windows-based PC and Mac

Arbonne International, a provider of premium quality skin care and nutritional products, is a multi-level marketing company wherein all sales are processed through the eCommerce website @ www.arbonne.com.

June '15 - Dec. '15

Front-End Web Developer/Email Marketing Consultant @ NYX Cosmetics

June '15 - Dec. '15: 6 Month Contract Placement

My responsibilities at NYX Cosmetics included:

  • Content management for the B2C website by way of Demandware CMS
    • Content updates
    • Image asset management
    • Custom coding for responsive functionality (CSS/CSS3/HTML/HTML5/JavaScript/JQuery/XML/ASP .NET)
  • Email Marketing
    • Responsive coding
    • Image editing
    • List management
    • Segmenting contact lists for targeted email distribution
    • Distribution and tracking of all email marketing campaigns by way of Salesforce Marketing Cloud (formerly ExactTarget)
    • Coding custom responsive email templates triggered by API feeds
    • Coding custom responsive email templates for the Bazaarvoice product review/question/answer/comment functionality
  • Quality Assurance/User Acceptance testing
  • Analytics
  • Project management and collaboration by way of Basecamp

The responsive email templates that I had coded in 2015 remain in use as of 02/2019 by the company, as can be seen on http://milled.com/NyxCosmetics. As of July 15, 2015 all email correspondence was transitioned from MarketTraq to Salesforce Marketing Cloud, the latter fully supports responsive and adaptive email coding. Examples of auto-response email messages triggered by Demandware for welcome, shipping confirmation, cart abandonment, back in stock, and customized Bazaarvoice email templates are not reflected in the http://milled.com/NyxCosmetics listing.

The above responsibilities and others entailed daily use of applications such as those of the Adobe Creative Cloud Suite (Photoshop, Dreamweaver, Fireworks, etc.), Bazaarvoice, Demandware, Google Analytics, MarketTraq, Microsoft Office (MS Word, Excel, PowerPoint, etc.), Salesforce Marketing Cloud (formerly ExactTarget), and others.

Development platforms: Windows-based PC and Mac

Nov. '14 - June '15

Front End Developer @ MagnaFlow

Nov. '14 to June '15: 8 Months

My responsibilities at MagnaFlow included:

  • Web site development & maintenance of multiple B2B and B2C websites
  • E-Commerce management of multiple B2B and B2C websites
  • Content management of digital assets for web and print
  • Email Marketing
    • Coding
    • Image editing
    • List management
    • Segmenting contact lists for targeted email distribution
    • Distribution and tracking of all email marketing campaigns by way of Constant Contact
  • Quality Assurance/User Acceptance testing
  • Analytics
  • Project management
  • Video/Audio management; filming/recording and editing for multiple platforms
  • Personnel training

The above responsibilities and others entailed daily use of applications such as those of the Adobe Creative Cloud Suite (Photoshop, Illustrator, Dreamweaver, Fireworks, Premiere Pro), Microsoft SharePoint, MS Office (Word, Excel, PowerPoint), SQL Server, WordPress, Umbraco, ConstantContact, Amazon Vendor Central, Google Analytics, and others.

Development platforms: Windows-based PC and Mac

Sept. '10 - Nov. '15

Sr. Web Designer/Developer @ Dell Software

Sept. '10 - Nov. '15: 4 Years 2 Months

My responsibilities on the Internet Marketing Web Team at Dell Software included:

  • Front-end design and development for various corporate web sites (HTML, CSS, XML, JS, JQuery, creation of web graphics: product images, product tours, layout designs, functional mockups, etc.)
  • Use of Google Analytics for site metrics (traffic, click through activity, 404 error reports, etc.)
  • Project management
  • Personnel training (creation of procedure documentation, training videos, and instructor for all web related training sessions)
  • Documentation of business requirements and user stories
  • Administration of user access rights for the CMS and related processes
  • Quality Assurance/User Acceptance testing
  • and more....

The above responsibilities entailed daily use of applications such as those of the Adobe Creative Cloud Suite (Photoshop, Illustrator, Dreamweaver, Fireworks, Premiere Pro), Adobe Scene 7, Microsoft Visual Studio, Microsoft SharePoint, MS Office (Word, Excel, PowerPoint), Google Analytics, TechSmith Camtasia, and others.

Development platform: Windows-based PC

Jan. '08 - Sept. '10

UI Designer/Developer @ Kelley Blue Book

Jan. '08 - Sept. '10: 2 Years 9 Months

As the HMI (Human-Machine Interface) specialist of an internal (Agile) software development team at Kelley Blue Book my responsibilities included:

  • Design and development of the GUI (Graphic User Interface) for web-based (.NET) and tablet PC-based (C#) applications
  • Liaison between business and development
    • Collected and documented business requirements
    • Determined feasibility
    • Prototyped ideas
      • Created Wireframes
      • Coded Functional Mockups
    • Delivered results
  • Quality Assurance/User Acceptance testing

The above responsibilities and others entailed daily use of applications such as those of the Adobe Creative Cloud Suite (Photoshop, Dreamweaver, Fireworks, Premiere Pro), Microsoft Visual Studio, Microsoft SharePoint, MS Office (Word, Excel, PowerPoint), SQL Server, and others.

Development platforms: Windows-based PC

Sept. '07 - Dec. '07

Contract Web Developer @ Young & Rubicam

Sept. '07 - Dec. '07: 3 Month Contract Placement

My responsibilities at Young & Rubicam included:

  • Web site development & maintenance of multiple B2B and B2C websites
    • CSS, HTML, XHTML, ASP .NET, JavaScript, JQuery, etc.
    • Flash Development
    • Creation of static and dynamic content pages
    • Image creation & editing
  • Email Marketing for various clients
    • Coding
    • Image editing
    • List management
    • Segmenting contact lists for targeted email distribution
    • Distribution and tracking of all email marketing campaigns by way of Constant Contact
  • Quality Assurance/User Acceptance testing
  • Analytics
  • Project management

The above responsibilities and others entailed daily use of applications such as those of the Adobe Creative Cloud Suite (Photoshop, Illustrator, Dreamweaver, Fireworks), Microsoft SharePoint, MS Office (Word, Excel, PowerPoint), SQL Server, various CMS, Google Analytics, and others.

Development platforms: Windows-based PC

Nov. '03 - June '07

Web Administrator/E-Commerce Manager @ Purpose Driven Ministries

Nov. '03 - June '07: 3 Years 8 Months

My responsibilities at Purpose Driven Ministries included:

  • Developmental support for the PurposeDriven.com and Pastors.com websites
    • CSS, HTML, XHTML, ASP .NET, JavaScript, JQuery, etc.
    • Administration of e-commerce content for over 4,000 active SKU’s
    • Site maintenance and updates
    • Image creation & editing
  • Management of data and records within the SQL2000 db
  • Email Marketing
    • Coding
    • Image editing
    • List management
    • Segmenting contact lists for targeted email distribution
  • Quality Assurance/User Acceptance testing
  • Analytics
  • Project management
  • Quality Assurance/User Acceptance testing
  • Documentation of business requirements and user stories
  • Multimedia development
    • Creation of Flash-based content
    • Marketing banners
    • Audio/Video editing
    • etc.
  • Personnel training

The above responsibilities and others entailed daily use of applications such as those of the Adobe Creative Cloud Suite (Photoshop, Illustrator, Dreamweaver, Flash, Fireworks), Microsoft SharePoint, MS Office (Word, Excel, PowerPoint), SQL Server, Google Analytics, and others.

Development platforms: Windows-based PC

Certifications

June 2020

Eloqua Master - 2020

Certifying Organization: Oracle

Jan. 2014

CSS

Certifying Organization: W3 Schools

June 2013

JavaScript

Certifying Organization: W3 Schools

Skill set

    Core Competencies

  • Web Design   90%
  • Web Development   90%
  • Email Marketing   95%
  • E-Commerce Administration   90%
  • Project Management   85%
  • QA/UA Testing   85%
  • Technical Writing   85%
  • Image Editing   95%
  • Personnel Training   80%
  • HTML/HTML5   90%
  • ASP .NET   80%
  • CSS/CSS3   90%
  • JavaScript   75%
  • JQuery   75%
  • Bootstrap   75%
  • XML   75%
  • SQL   75%

    Software

  • Dreamweaver   95%
  • Photoshop   90%
  • Illustrator   75%
  • Fireworks   95%
  • Premiere Pro   75%
  • Google Analytics   85%
  • MS Word   95%
  • MS Excel   95%
  • MS PowerPoint   95%
  • MS Visio   95%
  • MS SharePoint   80%
  • ExactTarget   90%
  • Constant Contact   90%
  • MarketTraq   90%
  • DemandWare   90%
  • WordPress   90%
  • TechSmith Camtasia   90%

GET IN TOUCH

Contact Info

LET'S GET IN TOUCH

  • robinson1@cox.net

  • 949.322.7604

  • Trabuco Canyon, CA 92679

  • Download Vcard

DROP ME A LINE

sending...